Updates from the PR Girl

While I've been home for the last week, I cannot tell you how many times I have gotten, "So what is it you're studying again?" or "So what have you been up to at the 'Y'?" It's given me many opportunities to tell everyone all about public relations and how much I love it and all of the exciting things that have been going on.

Here are a few exciting public relations things that have been going on in my life lately:

First of all, I just finished up my capstone class in December. For those of you who don't know what that is, it is like "the grand finale" of the major. Our class was given a client and then split into four competing groups to create a strategic campaign for the client.


(My awesome group)

Our client this semester was Utah Department of Transportation (UDOT) and the purpose of our project was to create a campaign to help eliminate distracted driving in the state of Utah. It was a lot of fun and a lot of work, and our group was very happy with how it turned out in the end! Our campaign slogan was "No Distraction, Better Reaction" (thanks to Adi, who came up with it during class) and here were a few of our tactics (or products) we created to hand out at our presentation:

Another exciting thing is that BYU's PR program was nominated (once again) as a top five finalist for the PR Week PR Education Program of the Year. Our program really is awesome and has the greatest faculty and opportunities for its students. I am so lucky! We won't know who actually wins the award until March but we had to take a picture to send to PR Week.

I was also an account executive this last semester at the Bradley Agency, which is BYU's student-run PR firm and provides PR students with amazing first hand experience with real clients. We recently found out that we (the Bradley Agency) were awarded a grant which will allow some of us to head to Dallas in February to do some pre-Super Bowl PR work for the Super Bowl XLV “Heroes for Health HOPE Program." We will also be making a documentary while we are there. I am so excited about this project and to work with Project Hope!

A Pleasant Surprise

After a long day of studying and taking finals, I was just about at my breaking point so I decided to call it a night and head home. I was feeling a little defeated and was freezing cold so clearly I was not in the best of moods.

That is, until I came across these little guys:

They aren't the greatest pictures because it was night and I was trying to not look too lame. But they are a snow penguin that is holding a sign that says "Merry Christmas" and a snow Santa that has a "Good luck on finals" sign, both as tall as me.

And then I just had to smile. I love whoever did it because it totally cheered me up..and it must have taken forever! Then I remembered the same exact thing happened last year with this Harry Potter note I found in the testing center, right after my media law final. It's hard to stay frustrated when you know someone went out of their way to make sure you smiled during a stressful day. I will have to think of something good to do next semester!

Ladies and Gentlemen, Boys and Girls...

Allow me to introduce you to Brumbiddle!

Here are a few facts about my new friend:
He is good luck
He is known for sowing kindness and harvesting love
He is tidy
He enjoys performing honorable deeds
He prefers to live in an underground burrow
(but he won't show you)
He has his own gnome language
(but he won't teach you)
He loves humans
He kisses by rubbing noses
He stays up late because he likes to play with lightning bugs
He's a late riser
(just like me)
And I love him.

World's Greatest Madre

In case you didn't know, I have the worlds greatest mom...for a lot of reasons! But here is just one example of why she is so wonderful:

I went out to our mailbox the other day and had a box taped up with her special Christmas tape . It was full of a bunch of my very favorite Christmassy things!
She really is the best!


The box included these lovely lights. Growing up my mom decorated our beds in lights every year at Christmas. It was always so exciting and made it impossible for Hannah and I to go to sleep at a decent hour. Since Jann and I don't have beds that can really be decorated, we decorated our closets instead....and we love it!

Thanks mama for all you do! You're the best!!

Bringing Out the Big Guns

I am gearing up for what will most likely be the busiest and most stressful week of my entire semester. Don't feel too bad though, something is wrong with me and actually love when this week comes around each semester, despite how stressed out i get. To prepare I brought out the big guns. Instead of my usual notebook paper list, I used my fancy new weekly list book. I won't lie, I was very excited to use it! Unfortunately each list has doubled in size since this picture was taken about an hour ago. Oh well, life is good!

Tradition

It's a known fact that as soon as it gets close to the end of the semester I get so stressed out that I have a sudden need to bake and cook (it's tradition). So last week as I was avoiding writing numerous papers, I decided it was time to make Grandma Davinie's mints, a holiday tradition, while I listened to Christmas music way too early (another tradition). Look how well I multi-task! Three traditions at once. Now if only I could multi-task this well when it came to finals...